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ADVERTISEMENT
INFORMATION
Who we are: Be
weekly Auto Magazine
AUTOGUIA (July
of 2000 - Present) is Atlanta's first Auto Magazine marketed solely
to the hispanic population. Our Magazine is an incredible resource
for auto related businesses (Auto Dealers, Taxis, Insurance, Car
Rental, Mechanics, Audio Instalation, Tags, Title, Towing, Frame
Repair and Painting, Car Wash, Mufflers, Junker, Upholstery, etc.)
to reach the growing hispanic population in Atlanta.
AUTOGUIA distributes 12,000 free copies every two weeks to 40 cities
in Georgia. Instead of targeting the general public, our unique
distribution targets geographic "pockets" where the population
is pedominantly hispanic. This allows dealers and businesses to
effectively and efficently reach this rapidly growing market.
Our mission is to provide the public with volumes of information
about the automotive industry and continue to be the ultimate resource
for hispanics to locate autos and services in Atlanta.
AUTOGUIA could be read by 3 or more people in most cases and
reaches about 36,000 readers every two weeks.
Rates per each edition
Full page color $400 (Dimension…7.1/2 x 9.1/2 inch)
1\2 of page color $200 (Dimension…7.1/2 x 4.7/8 inch)
1\4 of page color $125 (Dimension…3.5/8 x 4.7/8 inch)
* Discounts are applicable after one edition contract.
Circulation
12,000 copies per each edition
Over 1,400 distribution points in 40 cities in Georgia
| 40
Cities of distribution in Georgia |
| Atlanta
|
Alphareta
|
Austell
|
Acwrorth
|
Buford |
|
Canton
|
Chamblee |
College
Park |
Conyers
|
Cumming |
| Doraville
|
Duluth
|
East
Point |
Fayetteville |
Forest
Park |
| Flowery
Branch |
Gainesville |
Hapeville |
Jonesboro |
Kennesaw |
| Lake
City |
Lawrenceville |
Lilburn |
Lithonia
|
Mablenton
|
| Marietta
|
Norcross
|
Oakwood
|
Peachtree
City |
Riverdale
|
| Roswell
|
Sandy
Sprins |
Smyrna
|
Snellvile
|
Stone
mountain |
| Sugar
Hill |
Swanee
|
Tucker
|
Union
City |
Woodstock
|
Who reads AUTOGUIA
69%
Male
31% Female
Metro Atlanta Counties latin population
Gwinnett…120,450
Dekalb…90,497
Fulton…81,067
Cobb…72,221
Hall…55,340
Withfield…34,417
Clayton…33,728
Percentage
of Readers by Zone
North East …27%
North West …23%
Atlanta …26%
South East …15%
South West …9%
Georgia Demographics
Hispanic population in Georgia: 794,164
Hispanic buying power in Georgia: $12.3 bilion
Proyected hispanic spending power by 2007: $25.7 billion
Atlanta hispanic household income: $47,338
Average number of persons per household: 4.2
Hispanic population growth between 1990-2000 was 300%
Georgia is the ninth largest hispanic market in the country.
*Provides
by US. Census
AUTOGUIA, INC.
Director
Will Ramírez
631 Exchange Place, Suite -B, Lilburn, GA 30047
Tel. (770) 414-1107 Fax: (770) 4144-115
E-mail: director@estadiosports.com
www.estadiosports.com
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